Fireside Chats with Erika Lauro, Senior Product Designer at Zalando

Together with Erika Lauro, Senior Product Designer at Zalando SE & Faculty member of our UX Design Fundamentals Course we will have a fireside chat about:

• Role of UX / Product Designers in teams and organisations
• Risks of designing for the wrong customer problem
• Why UX research is important during all the phases of the design process
• Quantitative and Qualitative research methods

Meet Erika

Erika is a Senior Strategic & Product Designer with a strong passion for Design Strategy and Brand Innovation. Over the last 8 years, she gained meaningful experiences in different innovation projects driving teams and clients through a mixed approach based on Design Thinking, Lean UX and Agile, able to help brands to make decisions based on data, users needs and build long term relationships with their customers.

Agenda:

18:00 – 18:10: Introduction to Talent Garden Innovation School

18:10 – 18:50: Deep-dive into UX Design with Erika Lauro

18:50 – 19:00: Q&A Session

About the Talent Garden Innovation School

The Talent Garden Innovation School provides fast, in-depth and hands-on training programs designed to meet the real needs of the job market. We offer courses in the fields of digital technologies and innovation, with a focus on coding, UX design, data analysis, and digital marketing.