Marketing for Ecommerce: from Zero to Hero

Discover with Shopify how to optimize your online store and make it grow thanks to Marketing, UX and SEO

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There are only 4 questions behind a good ecommerce strategy: What? Who? Where? How?

Discover how to SEO-optimize your online store, create a smooth experience for your customers and define an efficient e-commerce marketing strategy to boost your revenues and grow your business.

What you will learn:

  1. How to optimize your ecommerce with SEO and the best tools to do it
  2. The Do’s and Don’ts for a perfect SEO
  3. The importance of an efficient UX
  4. How to test and optimize your user experience
  5. Why and how you should create and maintain a blog and newsletter strategy

About Shopify

Shopify is a leading provider of essential internet infrastructure for commerce, offering trusted tools to start, grow, market, and manage a retail business of any size. Shopify makes commerce better for everyone with a platform and services that are engineered for reliability, while delivering a better shopping experience for consumers everywhere. Proudly founded in Ottawa, Shopify powers millions of businesses in more than 175 countries and is trusted by brands such as Allbirds, Gymshark, Heinz, Tupperware, FTD, Netflix, FIGS, and many more. For more information, visit

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