Growth and Digital Marketing Online Bootcamp
This intense 12-week Online Bootcamp will prepare you for your future job as a Growth & Digital Marketer. Starting from a solid foundation in digital marketing strategy, we dive deep into topics such as social media, content marketing, SEO, programmatic advertising, e-commerce and growth hacking.
We introduce you to all the necessary tools and you learn from experienced practitioners. We combine hands-on workshops, informal fireside chats and project work where you work in groups and alone. After completing this course you will have the most advanced skills to work in the field of growth and digital marketing.
What is a Digital Marketer and what does a Digital Marketer do?
Talented Digital Marketers are sought after in every industry, regardless of company size. A Digital Marketer is a professional who successfully plans, implements and measure performance marketing campaigns, develops digital marketing & SEO strategies and also can be involved in other activities such as website optimisation, inbound marketing and more.
This Growth and Digital Marketing Online Bootcamp will help you to acquire all the necessary skills. Upon completion of this course, you will be able to work as a (Junior) Growth & Digital Marketing Manager. You will also learn how to further educate yourself to stay up-to-date in this fast-moving digital world. Nevertheless, the concepts and methods learned will be useful for your entire career.
- Develop Digital Marketing & SEO strategies
- Choose the right KPIs and know how to measure them
- Use contents and methods of inbound marketing
- Manage social media channels and online communities
- Be able to choose the right e-commerce solution and increase turnover
- Plan, implement and measure performance marketing campaigns
- Optimise web pages for conversions
- Apply Growth Hacking to any product or service
- and much more!
Infos & Costs
No Ordinary Education
“Typical day at Talent Garden? Well, I think Talent Garden is not really typical.”
Watch the video to hear what some of our former students have to say about their experiences at Talent Garden.
Who is it for?
- You want to change your professional path or improve your career opportunities?
- You want to be prepared for the labour market and market challenges of the future?
- Do you want to bring yourself up to date in a short time and gain a new perspective?
If your answer to one of these questions is yes, then you are the person we are looking for!
The Growth and Digital Marketing Online Bootcamp is designed for approx. 15 participants who want to become experts in the field of digital marketing. This course offers you a broad and holistic knowledge of growth & digital marketing with no prerequisites necessary.Apply Now
Discover how to become a Digital Marketer
In this 12-week Growth and Digital Marketing Online Bootcamp we are covering all the topics you need to start your career in Digital Marketing. Beginning from a basic Digital Marketing strategy and Project Management, we will dive deep into Content Marketing, Social Media, E-Commerce but also Analytics and Conversion Optimisation. Of course, we will also cover trend topics like Data-Driven Marketing, Growth Hacking and SEO!
Digital Marketing Strategy
This module provides a basic foundation in digital marketing strategy.
Project Management, Open Innovation and Agile Methodologies Perception
This module therefore offers a crash course in project management and introduces you to creative methods. In addition, you will learn the latest agile working methods.
Content Marketing and Content Strategy
Since content is the fuel of digital marketing, this module will dive deep into content marketing and content strategy.
Social Media Marketing
In your future job you will work a lot with social media. This module is dedicated to exploring different social media platforms and how these channels can be used for the best business results.
This module will help you to become an expert in selling products and services online.
Analytics and Conversion Optimisation
You will learn how to analyze your digital marketing activities and use the insights gained to make better decisions. We also cover selected topics of conversion optimization and learn how to use behavioral patterns & psychology to improve conversion rates.
You will learn how to increase website traffic, collect leads and drive conversions through performance marketing. We will use different platforms to set up efficient performance marketing campaigns.
Programmatic Advertising and Data-Driven Marketing
This module is linked to module 7 and introduces you to the world of programmatic advertising. You will learn how to use data and smart automations to optimise your campaigns.
In this model we deal with search engine optimization and get to know helpful tools.
CRM and Customer Data Platforms
As a digital marketer, you need to understand the value of customer data and also how to use that data wisely. This is why we will look at personalization, CRM systems and customer data platforms.
This module introduces you to the methods of Growth Hacking. You will learn how to apply your already acquired knowledge in experiments to improve your results.
Selected Trends in Digital Marketing
We will cover topics like language & structured data, AI, blockchain and visual search. You will be optimally prepared for your new job in digital marketing!
Your Scientific Coordinator
Dominik is the founder of the digital agency Attention Fox. He supports and advises companies from various industries in the fields of content strategy, content marketing, SEO, e-commerce and performance marketing. Furthermore, he has many years of experience in adult education. Dominik studied business informatics at the Vienna University of Economics and Business Administration and works with his team from anywhere in the world.
CEO & Founder / Attention Fox
We believe in personal merit and reward it!
Together with our partner companies, we offer 3 full scholarships* to reward real talents who want to become digital professionals.
To apply for a scholarship, the application process must be completed by August 21, 2020. You will receive a case study briefing by August 24 and must submit your solution two weeks later, on September 6. Your case study will be evaluated by the Scientific Coordinator. You will receive feedback on September 14 whether or not you will be granted a scholarship.
*900 EUR enrolment fee apply to scholarship holders
The Loan that believes in your Talent
No one should miss out on great opportunities – especially when it is education! This is why we have teamed up with Bank Austria to provide you a student loan with special conditions. This way, you don’t have to worry about finances during the course and you simply start paying back after the course!
If you’d like to receive more info on our student loan, please submit the form and we will answer all your questions.
Job Opportunities Program
The Growth and Digital Marketing Online Bootcamp is designed to provide you with all the skills and experiences you need for immediate entry into the job world and thanks to the various initiatives included in our Job Opportunities Program you will be able to get in touch with the partner companies in our network and have access to unique career opportunities.
- Career Counseling: Meet one to one with one of our team members to discuss your career goals and how to achieve them.
- Digital Identity: Review and optimize your CV and LinkedIn profile to gain visibility in the eyes of recruiters.
- Interview Day: Have simulated job interviews with real HR professionals to receive valuable feedback to improve your next real job interview.
- Job Assessments: You will meet different companies interested in the professional profiles of the course and take part in exclusive group assessments for specific positions.
- Project Day: Participate in this unique event in order to present yourself and your personal project to partner companies of our network and the audience.
1. GET STARTED
Fill out the application form and receive a welcome email with all the infos.
2. FILL OUT THE ONLINE QUESTIONNAIRE
You will receive the link to a questionnaire, because we want to find out more about you!
3. SCHEDULE AN ONLINE INTERVIEW
After filling out the questionnaire, you can book an interview with Olta, our Orientation & Admission Manager, who is looking forward to meeting you! We want to find out more about your background and motivation and you can ask all questions you might have.
Did you get in? You will receive feedback after a few days after completing the application process.
In only 12 weeks I had gained all the hard skills and soft skills to give me a real edge in my career as a junior digital professional. I feel like the Talent Garden Innovation School is so different and special because they really give importance and pay attention to the students and our professional growth.
Giulia, Talent Garden Innovation School Alumna
The weeks at Talent Garden Innovation School were super intense: theoretical and practical lessons, the realization of a group project with a partner company and a personal project that I worked night and day on in the last two weeks. But they have also been amazing weeks: night-time dinners, organized events on campus and foosball matches during breaks. I also had the opportunity to
experience a trip experience: 5 days of full immersion, useful for getting to know important international companies and improving my skills in the field. I can't even count how many cool people I met during this journey.
Tommaso, Talent Garden Innovation School Alumnus
A perspective on the education that I wouldn’t otherwise get. Maybe I can also cooperate with Talent Garden or with some of the companies that we got to know here to actually become more professional in the way we are doing things.
Innovative spaces, the rooms, the people, and the whole information that gets transferred. I think it’s a really really good approach for people in our creative industry to get to know a lot of different things and new technologies.
It’s a perfect combination of so many aspects that provides a lot of chances for young people, especially students or newcomers in this whole working world. It is just the right thing for people who love challenges.
It's a perfect way to learn A LOT in a very short time. So if you want to skip university, just go to Talent Garden Innovation School. I also like that it's a new way of learning and studying and not old fashioned university style.
Full Time Bootcamp Attendee
I really enjoyed and loved the course. I'm really sad it's over. It was such a great experience and I grew so much as a person in the best possible way. Talent Garden gave me so much and I really found myself in this course. The experts and the content was awesome and I feel like I have learned so much and feel very equipped for the job market. Thank you much for everything and organising all the events and just creating such a great experience for us.
Full Time Bootcamp Attendee
State of the art contents, great teachers, good place to learn, dedication from Talent Garden, practical knowledge that you can apply immediately.
Full Time Bootcamp Attendee
I would recommend this course to anyone I know and care about. It was a great experience and I learned so much, even though I didn't think it would be possible in such a short amount of time. Talent Garden Vienna is such a lovely, warm but professional place, it's just great to spend every day here.
Full Time Bootcamp Attendee
Online Learning Experience
⚡️ Flexible and Interactive Format: With the perfect combination of live and recorded teaching sessions, we offer you flexibility and interactivity at the same time. The recorded sessions can be conducted according to your preferences and availability, and the live sessions with the experts and your fellow participants guarantee a communicative and engaging environment. The live sessions are also recorded in case you miss a session.
💻 Digital Tool Check: Having the right tools is essential for a correct and enjoyable online learning experience. That’s why you can book a tool check with our Digital team before the course starts. During the Bootcamp we will use some social collaboration tools such as Zoom, Slack and Google Drive.
💡 Mentoring Sessions: Each participant has the possibility to schedule up to three one-on-one mentoring session throughout the course with an expert to get more detailed feedback on project work or ask in depth-questions about a specific topic.
📈 Final Project: Throughout the program you will apply everything you have learned to your personal project. You will get feedback from the experts in mentoring sessions and from your colleagues in dedicated peer feedback sessions. You can use this project to expand your personal portfolio.
Your Typical Day
🕘 09:00 – 09:30 Breakfast Time
Have breakfast live streaming with your colleagues and take advantage of this informal moment to get to know them better or discuss course topics. You can also use this time to further prepare yourself for the live teaching.
🕤 09:30 – 13:00 Live Teaching
Start with discussing the preparatory material you have learned independently before class with the expert and colleagues. Then go deeper and learn more in an interactive lecture, providing a mix of lessons by the experts and live exercises and workshops.
🕐 13:00 – 14:00 Lunch Break
Get back your energy and take a break before you start your afternoon session.
🕑 14:00 – 18:00 Remote study and one-to-one meetings
Take advantage of the hours of remote study to review the contents of live teaching, work on individual exercises, carry out group project work and your personal project and book a one-to-one meeting with the tutor to discuss any doubts together.
🕡 18:30-19:30 Evening Events
On some evenings, you connect online to meet our industry experts, a startup in the Talent Garden network or meet for a social activity with your colleagues
The Course in Numbers
Hours Live Teaching
Hours Recorded Sessions
Like-minded International Students
Job Opportunities Program
Interested in Part Time?
Are you working full-time & looking for opportunities to level up your career? Check out our Part Time Online Program: 6 weekends within 10 weeks, that provide the most relevant content that professionals need to succeed in a world of growth hacking and digital marketing.
Over six weekends we cover the entire growth marketing process, which is a mixture of digital marketing, growth strategy, communication, user experience and coding. Learn how to grow your business by quickly experimenting with channels and products. The course also includes in-depth materials to help you create your individual T-Shaped Marketer profile.Discover the Part Time Growth Marketing Online Program
Dive deeper into the world of Growth & Digital Marketing
Make your company grow. If you are a Marketer this is what you think about from dawn to dusk. And by now you know very well that traditional digital marketing tools alone are insufficient.
Do you dream of reaching your target? And generate lots of leads? So, this is the article for you. In fact, you will discover everything about the professional figure that companies will not be able to do without in the next 3 years: the Growth & Digital Marketing Specialist.
[in German] „Pivoting“ und „Iteration“ war gestern. Growth Hacking heißt das neue Buzzwort der Startup-Szene und das hat es in sich. Unter Growth Hacking bzw. Wachstums-Marketing versteht man die Anwendung nicht traditioneller Ansätze zur Steigerung der Marktakzeptanz eines Produkts oder Dienstleistung.
[in German] Vom Einzelunternehmer bis hin zum internationalen Großkonzern – Digital Marketing Experten werden gebraucht, nachgefragt und nehmen immer zentralere Positionen im Unternehmen ein. Das hat einen einfachen Grund...
[in German] Die gute Nachricht zuerst: Im digitalen Marketing gibt es für jedes Problem mindestens ein Tool, das eine Lösung dafür bietet. Doch auch dein Tag hat nur 24 Stunden und jedes neue Digital Marketing Tool erfordert eine Investition von Zeit und meistens auch Geld.
Dominik Berger is Founder and Content Strategist at Attention Fox. Besides that, he will be sharing his knowledge and experience in our Growth & Digital Marketing Bootcamp at the Talent Garden Innovation School Vienna as our Scientific Coordinator. Learn more about our Bootcamp in the video-interview.
Why choose Talent Garden Innovation School
- 12 weeks of hands-on education conveying the skills currently demanded on the job market
- A network of experts and companies from the industry
- Application of what you learnt in various real-life projects
- Exclusive informal evening events with guest speakers
- High-class learning material (articles, studies, podcasts, videos, etc.) selected by industry experts
- Entry into the exclusive alumni community, a dedicated Slack channel, live events and constant updates on new professional opportunities
- A Job Opportunities Program and networking opportunities within our network of partner companies.
- Access to a dynamic and stimulating campus with over 400 digital talents
- Entry to all events and workshops exclusively dedicated to Talent Garden community
- The possibility of participating in national hackathons and other challenges with preferential access
- All discounts and benefits reserved for the Talent Garden members including the use of our internal community platform
- The opportunity to obtain a desk within the campus with a discounted price